Are you interested in speaking at the 2019 Rocky Mountain Social Summit? Download the Speaker Package!
Learn from the experts on all things social media and marketing. You will leave the summit with a wide range of insights, tips and strategies from influencers, social media gurus and business pros so you can get started on your social media marketing and PR strategies the second you get back to the office!
DALENE + PETE HECK
HECKTIC TRAVELS (Hecktic Media)
Dalene and Pete Heck tell stories through words, photos, and video on the award-winning travel blog HeckticTravels.com. They have both been recognized as Travelers of the Year by National Geographic, are medalists for Best Independent Travel Blog as awarded by NATJA, and Dalene was twice named a BlogHer Voice of the Year. In addition to their storytelling, Dalene and Pete also run HMI (Hecktic Media Inc.), an agency dedicated to effective influencer marketing and social media management.
THE SCIENCE OF STORYTELLING
Marketers know that to move the needle, they need to move their customer’s emotions. With an evocative story you can turn a brand into a legacy, win the loyalty of an audience, and yes, even generate profit. Thousands of marketing messages are seen daily, which makes standing out among them more important than ever. This session will address the science behind storytelling, and how to use it as a way to target desired audiences.